Elliott Unveils “DESI9N TO DRIVE” Racing Shoes

Elliott and Hendrick Motorsports teammates Jimmie Johnson, Alex Bowman and William Byron to wear children-designed racing shoes at Atlanta Motor Speedway this weekend

ATLANTA, GA. (Feb. 21, 2018) – Today at Children’s Healthcare of Atlanta at Scottish Rite, Chase Elliott officially unveiled children-designed racing shoes that Elliott and his three Hendrick Motorsports teammates will wear during this weekend’s NASCAR Cup Series race at Atlanta Motor Speedway. The racing shoes are the result of the second annual “DESI9N TO DRIVE” art design collaboration with Children’s Healthcare of Atlanta (Children’s), the largest healthcare provider for children in Georgia.

Patients at Children’s submitted color sketches of racing shoes depicting their favorite family activities and five drawings were selected to be replicated on Alpinestars racing shoes worn by the Hendrick Motorsports drivers.  Beginning today, each of the five racing shoes are being auctioned online for nine days, ending March 2.  Auction proceeds go to the Chase Elliott Foundation to benefit the summer camp program that Children’s runs for its large patient network.

“This has quickly become a favorite program of our foundation as it is a fun way to engage with the patients at Children’s and support the summer camp program,” said Elliott, a Dawsonville, Ga. native who races the No. 9 Chevrolet Camaro ZL1. “The response the shoes received last year was phenomenal and I expect the same this year. The designs are really fantastic.”

In addition to unveiling the racing shoes, Elliott visited with Scottish Rite patients and participated in a question-and-answer session with the children.

“Whenever Chase Elliott visits Children’s, he brings out a lot of smiling faces and patients that are really excited to see him,” said Beth Buursema, director of Children’s Healthcare of Atlanta Foundation and External Affairs. “We are so honored to partner with Chase again on this DESI9N TO DRIVE program, which helps expand our summer camp program offerings to meet the needs of our growing patient population.”

The winning racing shoe sketches were submitted by five patients at Children’s ranging in age from seven to 12 years old. The Hendrick drivers picked their favorite sketch, resulting in the following driver-designer pairings:

  • Chase Elliott – Emma Anderson, age 7, and Reese Whitaker, age 10
  • Jimmie Johnson – Lucy Pittman, age 12
  • Alex Bowman – Lucas Hunter, age 10
  • William Byron – Hyde Talbot, age 11

Each driver will sign their respective racing shoes, which are being auctioned off at the online auction site of the NASCAR Foundation located at fanaticsauctions.com.

Several corporate partners are matching the highest winning bid of Elliott’s shoes in the online auction, including NAPA AUTO PARTS, Mountain Dew, Hooters, SunEnergy1, Kelley Blue Book, Valvoline, TriMaxx Graphics and Hendrick Motorsports.  Last year, the inaugural program raised over $30,000 from the auction and corporate partner support.

For more information, visit ChaseElliott.com/foundation.



The Chase Elliott Foundation is a non-profit organization dedicated to providing support and financial assistance to well-qualified charitable organizations with an emphasis on helping others live healthier, happier lives. Chase Elliott is the driver of the No. 9 Chevrolet Camaro ZL1 race car for Hendrick Motorsports in the NASCAR’s premier Cup Series. Elliott was named NASCAR Cup Rookie of the Year in 2016. Visit www.chaseelliott.com/foundation for more information.



Children’s Healthcare of Atlanta has been 100 percent dedicated to kids for more than 100 years. A not-for-profit organization, Children’s is dedicated to making kids better today and healthier tomorrow. Our specialized care helps children get better faster and live healthier lives. Managing more than 870,000 patient visits annually at three hospitals and 27 neighborhood locations, Children’s is the largest healthcare provider for children in Georgia and one of the largest pediatric clinical care providers in the country. Children’s offers access to more than 60 pediatric specialties and programs and is ranked among the top children’s hospitals in the country by U.S. News & World Report. With generous philanthropic and volunteer support since 1915, Children’s has impacted the lives of children in Georgia, the United States and throughout the world. Visit www.choa.org for more information.

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