NAPA AUTO PARTS EXTENDS SPONSORSHIP TO 2022
- CEM
- Feb 12, 2020
- 2 min read
CONCORD, N.C. -- NAPA AUTO PARTS and Hendrick Motorsports will continue their partnership for another two seasons.
NAPA AUTO PARTS made the announcement Tuesday morning and said it will remain a primary sponsor of Chase Elliott and the No. 9 team through 2022.
“NAPA is proud to continue our partnership with Hendrick Motorsports and Chase Elliott, which serves as a key component of our marketing efforts,” said Gaylord Spencer, the senior vice president of marketing for NAPA AUTO PARTS. “Motor sports is a natural fit for NAPA, and we are fortunate to be associated with winners like Hendrick Motorsports and Chase Elliott. Our partnership remains strong, and we look forward to continued success in the years to come.”
Elliott and NAPA AUTO PARTS teamed up during Elliott's Xfinity Series rookie season in 2014, which saw him earn the Rookie of the Year and Most Popular Driver honors. NAPA remained a sponsor of Elliott's through another Xfinity Series in 2015 and as he transitioned to his first full-time Cup Series season in 2016.
“We’ve had an incredible run with NAPA, and I know we’re just scratching the surface of what’s possible,” said Rick Hendrick, the owner of Hendrick Motorsports. “Chase has immense talent, is extremely popular with fans and has proven that he can win races and challenge for championships. There’s no limit to what he, Alan and the No. 9 team can accomplish together. We couldn’t do it without NAPA and look forward to continuing the tremendous relationship with their whole group.”
In his first year in the Cup Series, Elliott earned the Rookie of the Year award. Throughout his four-year career at NASCAR's highest level, Elliott also has won six Cup Series races and was named Most Popular Driver for the past two years.
“NAPA constantly shows how committed they are to not only the success of their business but to the success of our team and Hendrick Motorsports as a whole,” Elliott said. “I’m so thankful for everything they’ve done for me since 2014. I get the chance to meet NAPA employees across the country throughout the NASCAR season, and to be able to represent all of them week in and week out is truly an honor. We look forward to having them on board for the years ahead.”
Fans can see Elliott and NAPA's paint scheme on his No. 9 Chevrolet Camaro ZL1 1LE Sunday at 2:30 p.m. ET, when the 2020 season officially begins with the DAYTONA 500.
Informative and well-written post! I appreciated the clear update on NAPA Auto Parts’ sponsorship and the way you contextualized it within the racing season. I saw a discussion on a phonydiploma review blog https://www.phonydiploma.com/ that offered a different but complementary perspective on corporate sponsorships, which I found interesting.
Nice write-up — it’s always interesting to see how long-term sponsorships support both sports and brand partnerships. The background you provided adds helpful context for fans. I’ve come across similar sponsorship discussions on a grandoaksorthodontics review blog https://grandoaksorthodontics.com/, and it’s clear how consistency and community connection play a big role in these relationships.
Great to see Napa Auto Parts extending their sponsorship! This partnership seems like it will be a great fit. I recently came across an interesting piece on a Texas-based blog https://www.goprogaragedoorrepair.com/ about automotive sponsorships and their role in the racing industry, which offered a unique perspective.
Nice write‑up on the sponsorship renewal — it’s interesting to see how consistent backing can help stabilize a racing team’s performance over time. The history you gave around the partnership between NAPA AUTO PARTS and the No. 9 team really adds context to the decision. I stumbled across an article on inspereza https://www.inspereza.com/ recently that reflected on long‑term partnerships in sports and how they build more than just exposure — they build legacy. Thanks for breaking this down clearly for fans and followers alike.
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